MONO

To survive a career in advertising, you're going to have to deal with all sorts of personalities. From the crass creative director, to the annoying account guy, agency life truly is one big cliché after another. AgencyBot is the first-of-it's kind AI interviewing platform that pulls from all sorts of data points creating a highly accurate microcosm of our business and the wonderfully strange personalities within. If you can survive an interview with AgencyBot, chances are you can survive a career in advertising.

Think of the interview process almost like speed dating with various agency personalities. Each applicant had to meet with at least 3 different "Bots." This choose your adventure style process meant that no two interviews were alike. Oh yeah, and the interview questions were not normal because agency life is certainly not normal.

Mono has always believed that if you want to attract the best talent, you have to put forth the best ideas to get their attention. AgencyBot was a really smart/fun/creative agency initiative that yielded some incredible applicants, especially creatives. Watch the full case study below.

Agency: Mono Role: Creative Director Art Director: Shannon Murphy Copyriter: Maddy Harkness

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